My personal leadership challenge has been to work in partnership with Hubbub to help promote sustainable lifestyles in fun and playful ways on things people are passionate about.
At the time of my previous post I updated readers on efforts to persuade my own employer to support our Meat Your Match campaign to promote sustainable food choices. My pitch had been unsuccessful and at the time of my last post I was due to present a revised pitch in the hope that it would be more successful. It was quite a cliff hanger. So now time for the big reveal.
I am pleased to say that it was successful and they have now agreed to take forward. Entitled ‘Food Savvy’ the campaign aims to help people reduce, reuse and recycle their food and plastic waste. In particular it challenges employees to go a month without using single use packaging. It provides tips and resources such as food plans to help people make their own healthy, affordable, plastic-free lunches. It has also got the staff canteen and local cafes on board with a BYO Tupperware scheme for those that want to buy lunch out. Participants are asked to log their progress throughout the month and share their experience with others. The campaign started today (4th March) and will conclude on 2nd April. You can read more about it here.
It feels good to have launched this challenge in time for this final blog post and whilst it’s too early to assess its impact it is possible to reflect on my learnings to-date:
Firstly, perseverance and listening were key. Despite being rejected we didn’t let this deter us. Rather we listened to and reflected on the feedback, and used this to create a revised proposal that ultimately proved successful.
Secondly, you achieve more as a team than you do alone. I worked closely with Hubbub and with internal colleagues to co-create the proposal. We all had different skills and knowledge to contribute, all of which was crucial to the project’s success.
Thirdly, be humble. I thought that our original proposal was strong and was disappointed when it was rejected. However, it was important to have the humility to recognise that the proposal didn’t reflect the needs of others. We had to reflect on this, seek feedback and co-create a revised proposal that met the needs of all. This has made it all the stronger and increased its likely long term impact.
In summary, it feels good to have turned what was just a fledgling idea 18 months ago into a tangible reality today. It’s faced a number of challenges along the way but it wouldn’t have been a ‘personal leadership challenge’ if it hadn’t been challenging and I’ve learned more from these than I would have done had it been plain sailing.
The focus now is to ensure the project has lasting impact. The biggest challenges may be yet to come.